Charting Thanksgiving Sales

Posted on December 4, 2012


With Thanksgiving over, retailers and researchers have clambered together to predict how the rest of the holiday season will turn out.  DaVinci Business Graphics charts Thanksgiving sales for 2012. 


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How well retailers and online stores do over the Thanksgiving weekend is often a good indication of how the rest of the holiday season will unfold.  Poor Thanksgiving weekend sales usually translate to poor Christmas sales, and vice versa.


Overall, 2012 was a good year for Black Friday, Small Business Saturday, Cyber Monday, and all the other “retail holidays” that occurred over the Thanksgiving weekend.  Cyber Monday sales reached $1.47 billion dollars, up 17% from last year.  This indicates a heavier reliance on online sales during the holiday season for many consumers.


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Black Friday wasn’t too bad either.  Black Friday sales reached $1.04 billion, besting last year’s sales numbers by 28%.  Online spending for the entire month of November reached $20.4 billion, a 15-percent increase over the corresponding period last year according to comScore research.


A lot of companies came out on top this November.  Ford saw an overall increase in sales of about 52% and received over 35 million visits on Cyber Monday.  Businesses that offer free shipping saw higher sales numbers than those businesses that charge for shipping services.


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What does this mean for the rest of the holiday season?  While experts are excited to see such high retail and online sales, others are skeptical.  Some researchers believe people spent their entire holiday budgets during the Thanksgiving weekend, meaning December sales won’t be anything special.  Most businesses will just have to wait and see.


But if you’re business charted important information like sales numbers and marketing dates, you wouldn’t have to just wait and see; you’d be prepared.  Help your business prepare for the holidays with a custom business chart from DaVinci Business Graphics.  Our high quality business charts can help you visualize any important information.  Create business charts to help you monitor your project, measure company goals, measure sales, and more.


Contact DaVinci Business Graphics today.  Our charts can help you make better business decisions this holiday season